Preliminary Nielsen estimates show that 29.2% of U.S. households were watching the presidential inauguration -- easily the largest in decades but below the 37.4 household rating for Ronald Reagan. Obama's figures include viewership on roughly 15 broadcast and cable networks, while the Reagan ceremony was viewed only on ABC, CBS and NBC; also, they do not include the huge online viewing this time around, with CNN.com, FoxNews.com and MSNBC.com all reporting record streaming video traffic.
Wednesday, January 21, 2009
RON REAGAN STILL A RATINGS KING
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